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ONA Raises Question Over Use of Health Care Dollars on Corporate Sponsorships
The recent announcement by Providence Health & Services that it is committing an undisclosed amount of money over a 15 year period by purchasing naming rights of the former Jeld-Wen Field sports stadium in Portland should cause a serious examination of the use of health care dollars.

Oregon’s health care transformation is guided by the Triple Aim – improving the patient experience of care (including quality and satisfaction), improving the health of populations; and reducing the per capita cost of health care. How the expenditure of resources on TV advertising, or the naming rights to the Rose Garden or another stadium supports those goals is highly questionable. It is particularly objectionable when hospitals and health systems continually sound alarms about reduced revenues and make unwise decisions that affect patient care.

As more Oregonians access coverage and utilize our health care system, it is more urgent than ever to ensure that all expenditures by our health care institutions are warranted and that consumers receive not only good value but excellent care for each dollar providers spend. What additional quality measures and benchmarks could Providence meet by redirecting these dollars? There are many, including more robust staffing levels at the bedside in its acute care facilities.

Health care costs now account for nearly a fifth of the total U.S. economy. Pressures have been mounting on health care providers to justify expenditures while ensuring increased quality and access to care. Providence Health & Services has tasked itself with reducing its costs by over $200 million. While the terms of their Providence Park agreement remain confidential, estimates suggest this deal alone could be in excess of $10 million. ONA considers this an enormous amount of misspent funds.

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Oregon Nurses Association
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